As an entrepreneur, you may know how competitive the world of dropshipping has become.
With new players entering daily, separating your store and products from the competition can be tricky.
Well, unless you're using a white label dropshipping supplier!
At a glance, white label dropshipping involves taking a generic product and adding your brand identity to it through customized labels and packaging. (But if you also customize the product itself, it's called private label dropshipping.)
If you're looking for the best white label dropshipping suppliers, you're at the right place!
Read on to learn what sets each one apart from the pack and why they should be top contenders for your business!
The Best White Label Dropshipping Suppliers: An Overview
Can’t wait any longer? Here is an overview of all white label dropshipping suppliers that we covered in this article:
| Supplier | Location | Niche | Pricing | Read Review |
| AliExpress | China | General | Free | AliExpress Review |
| Alibaba | China | General | Free | Alibaba Review |
| Wiio | China | General | Free | Wiio Review |
| HyperSKU | China | General | Free | HyperSKU Review |
| BigBuy | Europe | General | €69 per month + €90 one-time | BigBuy Review |
| Supliful | US | Supplements | $0 / $39 per month | Supliful Review |
| viaGlamour | Canada | Beauty | $99 / $150 per month | viaGlamour Review |
| Dripshipper | US / EU | Coffee | $30 / $99/ $197 per month | Dripshipper Review |
| Doc Patels | US | CBD | $25 / $119 / $399 per month | Doc Patels Review |
| Blanka | US / Canada | Beauty | $29 / $59 / $99 per month | Blanka Review |
| Dropified | US | Supplements | $97 / $197 / $397 per month | Dropified Review |
| Jubilee | US | Beauty | $29 per month | Jubilee Review |
| DR.HC | US | Cosmetics | $99 per month | DR.HC Review |
| Leafwell Botanicals | US | CBD | Free | Leafwell Botanicals Review |
| TeaSwan | India | Tea | Free | TeaSwan Review |
The best white label general dropshipping suppliers
In this first section, we compiled the best white label dropshipping suppliers that sell products in various niches (general dropshipping suppliers).
For each of these suppliers, we will:
- Include a link to their website. You can click the title to check out their website.
- Shortly introduce the supplier. So you can learn about the supplier and its unique features.
- Show you the supplier’s white label features. Some suppliers can offer you the ‘full white label experience,’ including custom product labels, packaging, and invoices, while others can offer just one or two of those features.
- Give you the pros & cons. This will help you to make an educated decision about which supplier to pick.
- Tell you how to connect this supplier to your store. This way, you can integrate the supplier’s products with your own store.
- Tell you about their pricing plans. So you will know if they fit your budget.
Keep in mind that we also compiled a list of white label niche suppliers, so keep reading if you’re interested in those!
Let's start!
1. AliExpress Review
Let's start with a platform you're probably familiar with; AliExpress.
On AliExpress, you can find all kinds of dropshipping suppliers, and some even offer white label services!
For example, check out this portable blender which you can customize with your own logo:
Which white label features does AliExpress offer?
| Available? | |
| Custom product label/logo | Yes, but it depends on the supplier |
| Branded packaging | Yes, but it depends on the supplier |
| Branded invoice | Yes, but it depends on the supplier |
Pros
- Cheap products. Products on AliExpress are generally pretty low-priced. This is caused by the high competition on the platform, forcing sellers to lower their prices and stay competitive.
- A huge selection of products. You can find pretty much any dropshipping product on AliExpress.
- Cashback opportunity. If you didn’t know already, you can get 4.3% – 5.9% cashback on all your AliExpress orders, which is great for your product’s pricing strategy. To learn how, check out this article.
Cons
- The delivery times can be pretty long. Packages from AliExpress generally take quite some time to be delivered. To learn more about the best way to deal with these shipping times and keep your customers happy, check out these tips.
- Dishonest suppliers. AliExpress suppliers are known for not always telling the truth. Click here to learn how to find the best suppliers on AliExpress.
How do you connect AliExpress to your store?
AliExpress can be connected to your store using an app like DSers or these 14 DSers alternatives.
Pricing
You can use AliExpress for free!
2. Alibaba Review
Let's continue with one of the world's largest ecommerce companies, Alibaba.
We hear you thinking: “I thought that suppliers on Alibaba are wholesale suppliers?”
Well, that's true, most of them are, but there is a way in which you can use Alibaba to run a white label dropshipping business.
The thing is that Alibaba is a great place to buy white label products in bulk for a good price:
By combining the strengths of Alibaba with the strengths of a dropshipping agent, you can send your stock to your dropshipping agent's warehouse.
Once you get orders from your dropshipping store, you can let your dropshipping agent ship out the packages to your customers one by one.
This way, you won't have to deal with your own stock physically!
Which white label features does Alibaba offer?
| Available? | |
| Custom product label/logo | Yes, but it depends on the supplier |
| Branded packaging | Yes, but it depends on the supplier |
| Branded invoice | Yes, but it depends on the supplier |
Pros
- Cheap products. Products on Alibaba are among the cheapest you can buy anywhere. By buying on Alibaba, you are purchasing products straight from the source, which means the product prices are at their lowest.
- Flexible suppliers. If you see a supplier on Alibaba asking for a MOQ that is too high for you, don't be afraid to ask for a lower amount! Suppliers on Alibaba are flexible in the hope that you will purchase from them again in the future.
Cons
- Long shipping times. Similar to AliExpress, products on Alibaba can take quite a while to be delivered.
- Language and cultural barriers. Due to language and cultural barriers, speaking to suppliers on Alibaba can be exhausting. On some occasions, it can take a while to come to an agreement.
- A lot of minimum order quantities. Few suppliers on Alibaba sell their products one by one.
How do you connect Alibaba to your store?
You can connect Alibaba to your store using an app like Syncee. To read more about dropshipping with Alibaba, check out this article!
Pricing
Alibaba is free to use. Again, you will just have to pay for the product and shipping costs.
3. Wiio Review
Wiio is an all-in-one dropshipping platform that does business slightly differently.
Instead of offering a catalog of products, they source, purchase, and stock products for you. What’s more, Wiio provides a 100% guarantee of being cheaper than AliExpress!
In short, Wiio's services are very similar to those of dropshipping agents.
Wiio can also help you white label your business by offering the following services:
Which white label features does Wiio offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes, if you are a high-volume client |
| Branded invoice | Yes |
Pros
- All-in-one service. Compared to a regular dropshipping supplier, Wiio can offer you many more services. It's even possible to let Wiio create custom product photos for you!
- 100% Guaranteed cheaper than AliExpress. On its homepage, Wiio guarantees to be cheaper than AliExpress.
- Quick shipping times. Wiio tries to find the best shipping routes to each country to ensure your customers get their packages as soon as possible. They even have a warehouse in the US now!
Cons
- It can be hard to talk to Wiio's customer support. Sometimes, you will work with customer support agents that don't have English as their first language. Because of this, it can take longer to get the answer you are looking for.
- Less attractive for low-volume clients. Wiio really becomes interesting once you've found a winning product and become a high-volume client. By buying more products from Wiio, you will get access to lower product prices and more features.
How do you connect Wiio to your store?
Wiio offers apps for Shopify and WooCommerce. These can be used to connect Wiio to your store.
Pricing
Wiio doesn't charge any monthly membership fees, so you will only have to pay for the product and shipping costs.
4. HyperSKU Review
HyperSKU is another great company similar to Wiio that aims to be a one-stop dropshipping solution.
Do you know what a dropshipping agent is? Well, HyperSKU provides you with basically the same services as a dropshipping agent does, including white label services:
Looks amazing, right?
Which white label features does HyperSKU offer?
| Available? | |
| Custom product label/logo | Yes, but it depends on the product type |
| Branded packaging | Yes |
| Branded invoice | Yes, if requested |
Pros
- Automated. Using HyperSKU, you can fulfill orders in bulk! Besides, the tracking numbers and order statuses will be synced to your store automatically.
- Fast shipping. Shipping from China to the US or EU can be done in as little as seven days. Alternatively, they also have warehouses in the US!
- No worries about defects. HyperSKU will give a 100% refund for defective products.
Cons
- It may be more expensive than AliExpress. Since HyperSKU doesn't charge any monthly fees for their service, they will have to earn money in another way.
How do you connect HyperSKU to your store?
You can connect HyperSKU to your Shopify store using HyperSKU's Shopify app. If you want to learn how to connect HyperSKU to your WooCommerce store, check out this video:
Pricing
HyperSKU doesn't charge any monthly fees.
5. BigBuy Review
The next supplier, BigBuy, is a reliable European dropshipping and wholesale supplier.
BigBuy tries to differentiate itself from other suppliers by offering extra services like the possibility to deliver packages to your customers that include your company name and logo.
This way, your customers can identify the packages with your ecommerce brand!
Recently, BigBuy even launched a distinctive white label product service. You can see BigBuy's current collection of white label products here:
Which white label features does BigBuy offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
Pros
- Attractive product pricing. BigBuy’s dropshipping service allows you to get wholesale prices without requiring minimum order amounts, which is essential for dropshipping and great for your dropshipping pricing strategy.
- Product catalog in 24 European languages. To make the life of dropshippers easier, BigBuy provides a product inventory that is translated into 24 European languages with 100% native translations.
Cons
- Monthly fee. To use BigBuy, you must afford their monthly fee, which is relatively expensive. But I will tell you more about that later!
- The delivery times could be prone to delays. Although BigBuy scores very well on Trustpilot overall, most negative reviews seem to complain about BigBuy not being able to keep their promised delivery time.
- A small selection of white label products. At the moment, BigBuy only offers six unique products in its white label catalog.
How do you connect BigBuy to your store?
Using BigBuy's dropshipping service, you can connect BigBuy to your store on platforms like Shopify, Prestashop, eBay, and Amazon.
Pricing
To dropship with BigBuy, you will need their ‘Ecommerce Pack' of €69 per month with a €90 registration fee.
Discount code: Looking for a BigBuy discount code? You can use BigBuy20 to get 20% off on your first month!
For more advanced features and integrations to their marketplaces, BigBuy's ‘Marketplaces Pack' will set you back €99 per month and a one-time €90 registration fee:
The best white label niche dropshipping suppliers
Let’s now continue with white label dropshipping suppliers specializing in a niche!
Disclaimer: We didn't feature any print on demand suppliers in this list since all of them can be seen as ‘white label dropshipping suppliers.' But if you want to see the best print on demand suppliers, check out this article!
1. Supliful Review (Supplements)
Supliful is a great white label dropshipping supplier in the supplements niche.
In Supliful's catalog, you will find 100+ high-quality, FDA-compliant supplements with scientifically proven health benefits:
While you are taking care of the marketing, Supliful silently takes care of the product, packaging, and shipping for you. Without upfront fees!
You can provide your brand design yourself, or you can have Supliful design it for you – for an extra charge.
You can start using Supliful for free, but if you want live customer service and discounts up to 15%, then you will have to pay $49/month or more for the Creator Plan:
Which white label features does Supliful offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Supliful to your store?
Using Shopify, it’s easy to connect Supliful to your store. You just need to install their app!
2. viaGlamour Review (Beauty)
Looking to dropship cosmetics? If so, partnering with viaGlamour might be a great idea!
viaGlamour is a white label cosmetics dropshipping supplier with a catalog of over 300 products.
Using viaGlamour is very flexible; you can create your own product bundles, subscription boxes, and even custom eyeshadow palettes!
And, of course, since it's a white label supplier, all products will come with your brand's own packaging and labels.
All viaGlamour products are made in Canada, are cruelty-free, support international shipping, and have zero order minimums.
You can try viaGlamour and order unlimited samples on their free plan. Once you're ready to start taking orders, you can choose from the $99/month or $150/month plans:
Which white label features does viaGlamour offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect viaGlamour to your store?
viaGlamour is built specifically for Shopify. As such, you can find its Shopify app here!
3. Dripshipper Review (Coffee)
Well, you've read it. Do you want to start a coffee business in one day?
In that case, check out Dripshipper!
Dripshipper offers over 40 coffee blends and flavors that you can white label.
You can choose your preferred coffee roast, as well as the size, color, type, and labeling of your store’s coffee bags.
Worldwide delivery is available on all orders, which are shipped from US and EU roasters within three to five days.
Using Dripshipper as a supplier costs $30 per month, but they also have more expensive plans if you're looking for additional support:
You can even let Dripshipper's team of experts build your coffee brand for you.
For $500 per year, you can have your own custom & fully optimized store in only 24 hours. And it will be built exactly how you'd want it!
And the best thing; you can use the code SAVE100 for $100 off.
Which white label features does Dripshipper offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Dripshipper to your store?
You can connect Dripshipper to a Shopify store using their app.
Tip: For more coffee dropshipping suppliers, check out our other article here!
4. Doc Patels Review (CBD)
Doc Patels is a white label dropshipping supplier that's made it much easier to start a new CBD business.
They provide a large selection of white label CBD products, which only use hemp grown in the US, are certified non-GMO, and are made using a clean extraction process free from solvents and harsh chemicals.
Doc Patels have partnership options for every budget, starting with a freemium tier of $24.99/month, which gives you many features of the next tier, except automated order processing.
Which white label features does Doc Patels offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Doc Patels to your store?
You can connect Doc Patels by getting the ‘Connected' Tier 2 pricing plan and unlocking the automated order fulfillment process.
5. Blanka Review (Beauty)
Would you like to ‘create’ your own beauty products?
If so, Blanka is a great alternative to viaGlamour!
Blanka is a Shopify/WooCommerce/Wix app that allows anyone to create their own branded product line.
All of Blanka's products have no MOQs, are North American-made, and are cruelty-free.
Selling white label products requires one of Blanka’s three paid pricing plans. (They have a free plan too, but it’s only for sellers of unbranded products.)
Blanka’s pricing plans range from $29/month to $99/month:
Which white label features does Blanka offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Blanka to your store?
You can connect Blanka to your Shopify store using Blanka’s Shopify app.
6. Dropified Review (Supplements)
Let's continue with the next dropshipping supplier, Dropified.
As you can see from their homepage, Dropified provides two main services, automated dropshipping for eBay/AliExpress and private/white label supplements.
Using the white label service, you can sell various supplements.
All consumables that Dropified offers are made in the US. They contain high-quality ingredients, and you can benefit from fast shipping times as well!
If you're interested in what kind of white label products Dropified offers, check out their catalog here.
The con of Dropified is that it's relatively expensive. Here are Dropified's white label pricing plans:
Which white label features does Dropified offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Dropified to your store?
Dropified offers integrations with ecommerce platforms like Shopify, WooCommerce, and more.
You can find more information on Dropified's website in their footer.
7. Jubilee Review (Beauty)
Next up is Jubilee, another great supplier for building a beauty brand!
Like viaGlamour and Blanka, Jubilee ships from North America (US).
This is a relatively new white label dropshipping supplier built exclusively for Shopify. Jubilee's Shopify app was released on September 23, 2022!
A significant advantage of Jubilee compared to the other beauty suppliers is that Jubilee is a lot cheaper. For $29/month, you get all their features!
Which white label features does Jubilee offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Jubilee to your store?
You can connect Jubilee to your Shopify store using Jubilee's Shopify app.
8. DR.HC Review (Cosmetics)
The next supplier sells organic, natural & vegan cosmetics and is called DR.HC.
The team behind this company is based in the US and has dedicated years to developing and handcrafting their eco-friendly and organic cosmetic products.
They offer private/white label dropshipping program with which you can sell stocked or custom formula cosmetics with your own brand identity!
You can read more about their private/white label dropshipping program on this page.
If you wish to do white label dropshipping using DR.HC's stocked formulas, the membership fee will be $99/month:
Which white label features does DR.HC offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect DR.HC to your store?
After you apply, DR.HC will send you instructions on how to connect your store using a third-party app.
9. Leafwell Botanicals Review (CBD)
Leafwell Botanicals is a manufacturer of CBD products.
The store has direct relationships with US-based farmers that deliver high-quality hemp plants while taking care of the earth.
With the ingredients, Leafwell Botanicals manufactures its products fully in-house. Once the product is finished, they even send it to a third-party lab for potency and contamination tests!
If you're interested in white labeling and dropshipping Leafwell's products, they developed a partnership program for you:
Leafwell doesn't charge monthly fees but instead charges additional shipping and storage fees as well as a requirement to pre-purchase 15 to 40 products. You can find more information on their partnership page here!
Which white label features does Leafwell Botanics offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect Leafwell Botanicals to your store?
Like some other suppliers, Leafwell Botanicals doesn't offer direct integration to your dropshipping store.
10. TeaSwan Review (Tea)
If coffee isn't your thing, then you may be interested in selling tea?
In that case, look at the following white label dropshipping supplier; TeaSwan.
TeaSwan is based in India and is one of the fastest-growing B2B tea brands. It provides a program that allows you to dropship white-labeled tea anywhere in the world.
Which white label features does TeaSwan offer?
| Available? | |
| Custom product label/logo | Yes |
| Branded packaging | Yes |
| Branded invoice | Yes |
How do you connect TeaSwan to your store?
TeaSwan can't be connected directly to an ecommerce store. All orders that you get must be sent to TeaSwan through email in a specific format.
You can learn more about dropshipping with TeaSwan here.
Related article: The 12 Best Dropshipping Suppliers in India (Free & Paid)
What is white label dropshipping?
As a dropshipper, it's not easy to differentiate yourself from the competition.
One thing that doesn't help is that everyone tends to sell the same products. If this is bothering you and you want to dropship your ‘own' products, then you should look into white label dropshipping.
White label dropshipping is a form of dropshipping where you sell white label dropshipping products. White label dropshipping products start out as generic, non-branded products, which are then given your store's brand identity, such as a logo, name, and branded packaging.
If you're interested in some white label dropshipping product examples, take a look at this article!
White label products are generally mass-manufactured, after which they are sold to dropshippers and retailers who brand the product with their own name, logo, and packaging.
The new, branded look of the products increases their perceived value and generally allows sellers to offer the products for a higher price.
White label dropshipping vs. private label dropshipping
In ecommerce, the term ‘white label' is often used interchangeably with ‘private label.'
That’s because many people don’t know the difference between the two terms.
In the dropshipping industry, ‘private labeling’ is the most used term, but oftentimes, ‘white labeling’ is the right word for the context.
The main difference between white labeling and private labeling is that white label products are generic products equipped with a brand’s logo, label, or packaging, while with private label products, the products themselves are also custom-made and sold exclusively by one brand.
In other words, a private label supplier will only create a specific private label product for one retailer they work with, and no other retailers can rebrand that product to sell it as their own.
Meanwhile, white label products are generic products created by a supplier that are then rebranded for multiple different brands!
Here is a table overview of the differences:
| White label | Private label | |
| Has your brand identity | ✓ | ✓ |
| Has custom packaging | ✓ | ✓ |
| Customized product formula | ✖ | ✓ |
| Customized product color | ✖ | ✓ |
| Customized product material | ✖ | ✓ |
For example, DR.HC's ‘Custom Formulas' pricing plan is a genuine example of a private label dropshipping partnership program, because the product is customized and developed specifically for you:
More dropshipping suppliers
Not sure if the dropshipping suppliers in this list fit with you and your business? Or are you curious to see what other suppliers are out there?
Great! Check out the articles below for more great dropshipping suppliers:
- The 8 Best Organic Dropshipping Suppliers
- The 10 Best High-Ticket Dropshipping Suppliers
- The 12 Best Furniture Dropshipping Suppliers
- The 14 Best Clothing Dropshipping Suppliers
- The 15 Best Dropshipping Suppliers for Shopify Stores
- 14 Best US Dropshipping Suppliers in 2023 (Fast Shipping)
- The 15 Best Fashion and Beauty Niche Dropshipping Suppliers
- The 15 Best Private Label Dropshipping Suppliers
Plus, don’t forget to check our guide on how to choose the best dropshipping supplier!
Final verdict
Now that you know a little more about white label dropshipping and the best suppliers, it’s time to start your own ecommerce journey.
So, what is our final verdict?
What is the best white label dropshipping supplier in 2023?
In our opinion, the best white label dropshipping suppliers are Alibaba, Supliful, viaGlamour, and Dripshipper.
However, if you have the option, we would also recommend looking into a supplier that matches your niche!
If you’re still second-guessing, let’s take a look at our overview from earlier:
| Supplier | Location | Niche | Pricing | Read Review |
| AliExpress | China | General | Free | AliExpress Review |
| Alibaba | China | General | Free | Alibaba Review |
| Wiio | China | General | Free | Wiio Review |
| HyperSKU | China | General | Free | HyperSKU Review |
| BigBuy | Europe | General | €69 per month + €90 one-time | BigBuy Review |
| Supliful | US | Supplements | $0 / $39 per month | Supliful Review |
| viaGlamour | Canada | Beauty | $99 / $150 per month | viaGlamour Review |
| Dripshipper | US / EU | Coffee | $30 / $99/ $197 per month | Dripshipper Review |
| Doc Patels | US | CBD | $25 / $119 / $399 per month | Doc Patels Review |
| Blanka | US / Canada | Beauty | $29 / $59 / $99 per month | Blanka Review |
| Dropified | US | Supplements | $97 / $197 / $397 per month | Dropified Review |
| Jubilee | US | Beauty | $29 per month | Jubilee Review |
| DR.HC | US | Cosmetics | $99 per month | DR.HC Review |
| Leafwell Botanicals | US | CBD | Free | Leafwell Botanicals Review |
| TeaSwan | India | Tea | Free | TeaSwan Review |
Let us know if you have found any supplier you're going to try and good luck with everything!
Want to learn more about dropshipping?
Ready to move your dropshipping store to the next level? Check out the articles below:
